WDA Executive Director’s Update Advertising


Launched on the last business day of every month to 2,700+ member subscribers. Choose from three ad sizes:


Contact Managing Editor Emily Bultman at ebultman@wda.org or 414-755-4110 for help.

This monthly electronic newsletter provides our more than 3,000 dentist and dental hygienist members with professional updates, along with WDA volunteer and special events opportunities.

Why you should advertise in the WDA Executive Director’s Update
Total Subscribers: 2,729 subscribers – the WDA has 75% of member emails on file
Industry Standard Open Rate: 21.3 percent
EDU Open Rate: 26.5 percent
Average EDU Unique Clicks: 59.5 unique clicks per issue

Average EDU Click Through Rate: 2.2 percent
Industry Standard Click Through Rate: 2.5 percent

A total of more than 2,700 subscribers receive the Executive Director’s Update on the last business day of the month.

Format – All electronic ads must be submitted as a .GIF or .JPG in RGB mode.
Resolution – Set to 72 ppi (Minimum 300 dpi down sampling on all color and black-and-white images required).

Submit artwork after purchasing or if your file is larger than 3MB to abrezgel@wda.org or by fax to 414-755-4113.

October EDU
Oct. 23, 2014

November EDU
Nov. 21, 2014

December EDU
Dec. 19, 2014

January 2015 EDU
Jan. 23, 2015

February EDU
Feb. 20, 2015

March EDU
March 24, 2015/p>

April EDU
April 23, 2015

May 22, 2015

June EDU
June 23, 2015

July EDU
July 24, 2015

August EDU
Aug. 24, 2015

September EDU
Sept. 23, 2015

October EDU
Oct. 23, 2015

November EDU
Nov. 20, 2015

December EDU
Dec. 18, 2015

© 2014 Wisconsin Dental Association, 6737 W. Washington Street, Suite 2360, West Allis, WI 53214     Tel: 414-276-4520     Fax: 414-276-8431